Spike Lee Makes Awesome NBA Ads [THE BRIEF] - Business Insider

Good morning, AdLand. Here's what you need to know today:

Spike Lee?starred and directed a new NBA commercial called "The King of New York," about Knicks legend Bernard King's 60-point game against the Nets on Christmas in 1984. Public Enemy's "Get Up Stand Up" provides a soundtrack for this Goodby Silverstein & Partners spot.

Get ready for more targeted television commercial with?Gracenote's?ad replacement system. It will premiere at CES.?

George Foreman Grills?is taking a new marketing approach. It has launched a $3 million campaign that uses a weight loss contest as a way to advertise the appliance.

Ad Age?looks at?what advertisers did wrong this year.

Here are five common?Facebook?marketing mistakes via All Facebook.

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Tags: Madison Avenue, Advertising, Spike Lee, Basketball, Goodby Silverstein, The Brief | Get Alerts for these topics ?

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Source: http://www.businessinsider.com/spike-lee-makes-awesome-nba-ads-the-brief-2012-12

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